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About Us

Founded in 2008, BBA After School was built to provide schools with a reliable, fully managed after-school solution. What began as a focused sports initiative has grown into a comprehensive enrichment partner serving elementary schools with structured, high-quality programming.

 

We partner directly with schools to deliver sports and enrichment programs that are organized, consistent, and easy to implement. From staffing and scheduling to communication and execution, BBA manages the details so schools can focus on their students — not logistics.

Our programs are designed to build confidence, teamwork, coordination, and life skills in a safe and supportive environment. Whether school-funded, parent-paid, or hybrid, every program is built with structure, accountability, and long-term partnership in mind.

Our Team

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Founder, CEO

Ben Bellucci

Ben founded BBA After School to build a fully managed after-school model that supports schools operationally while delivering meaningful enrichment and growth opportunities for students.

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VP, Director of Operations 

Frank Ranieri

Frank ensures programs run smoothly and partnerships remain strong by overseeing operations and school communication with experience working across school environments.

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Accounts Receivable Manager

Cookie Hillman

Responsible for invoicing, payment processing, account reconciliation, and maintaining strong relationships with our school and community partners. 

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Staffing Director

Andrian Cubillas

Andrian oversees coach recruiting, staffing, scheduling, and workforce coordination to ensure every program is fully supported.

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Account Manager 

Cherry Cuarez

Cherry supports communications, enrollment processes, and partner outreach, ensuring smooth coordination between families and schools.

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Sales & Growth Representative 

Jay Louie

Jay leads outreach and partnership development efforts, connecting with school leaders and supporting BBA’s expansion through relationship building and strategic follow-up.

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Account Manager

Jessa Baclayan

Jessa manages customer communication, program coordination, and account support for our out-of-network school partners.

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Sales Manager

Mitchell Lano

Mitchell leads school outreach, business development, and partnership growth, helping expand BBA After School into new communities.

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